jueves, 24 de mayo de 2012

Google+ : put your entire blog post into Google+

Here are 6 steps to share your post on Google+:

1. Use Google+ as your brand page.

First, get on Google+ and sign in as your brand page. You just need to click on the gray arrow near your head in the upper-right corner and you’re fine.

choose google plus page

As with Facebook, you will first want to share your blog through your Google+ brand page.

2. Paste in the complete URL before putting anything else in.

When you are using Google+ as your page, put in your blog’s URL before you put in anything else. Google+ will grab images from the first web link it identifies.

paste link first

Paste your blog link in first to ensure the update ultimately links to your blog.

You can use the gray left and right arrows on the image to choose which image is shown with the update.

3. Grab the entire text of your blog post.

Now go back to the tab with your blog post and grab the entire text. Paste that into the Google+ update above the URL you already put in there.

Then go back and copy the blog post title and paste that on top of all of the text.

There are two reasons for doing this. First, you’ve already invested the time in using specific keywords in your blog posts to help Google and other search engines classify your site. Why wouldn’t you reuse them here in Google+?

Second, most people like to consume information from within the social media platform. Few Google+ readers are actually going to click on a link and read your blog post. So make it easier for them by including the entire text here.

Google+ shows readers only the first section, but they can easily click on “read more” to see the rest.

grab post text

Put the entire text of your blog post over on Google+.

4. Use Google+ formatting.

Now that your entire blog post text is in your Google+ update, format it a bit to make it easier to read. Here is how to format text in Google+:

  • Bold words or phrases by putting “*” on either side of the text you want to make bold.
  • Italicize words or phrases by putting “_” on either side of the text you want to make italicized.
  • Strikethrough words or phrases by putting “-” on either side of the text you want to have a line through.

Formatting text makes it both easier to read and makes it look more like the blog post on your site.

paste and format

Make your update easier to read by using Google+ formatting options.

5. Share with your page’s circles.

Now you choose whom to share your update with. Since Google+ makes it a bit challenging for pages to get followers, it’s probably a good idea to share it with everyone you can.

choose circle and share

Choose the circles you'll share your blog post with.

6. Reshare as a person.

As with Facebook, you’ll now want to go back to your personal profile on Google+. You’ll see the blog post in your stream. Simply click “share” to share it with the circles you find appropriate.

Google+ does a great job of including text from your page’s update, so there’s no need to add much more yourself.

page post in personal stream

Share your Google+ brand page update in your personal stream.

Since Google+ still makes it difficult for pages to get followers, you probably have a larger following on your personal profile. Using this technique allows your blog and your Google+ brand page to be exposed to more people.

Note: Always remember to choose “public” in addition to any circles you share with.

choose circle and share

Share with the appropriate circles and add an interesting heading.

Your blog post now appears in your personal stream.

post in personal stream

Now your post is available to all of Google+ in your personal stream.

Google+ Marketing in Argentina by Agencia365

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