viernes, 11 de mayo de 2012

How to Become a Google Authorized Website Optimiser Consultant

To get authorized you need to follow a similar process to the GAAC - you need to email Google with a document detailing how you meet a load of criteria defined by Google. I've summarised here, your email should display evidence of:

  • Having designed and implemented at least 3 verifiable and successful Website Optimizer experiments with 3 different referenceable clients.Google specifically requests that you provide screenshots of the tests you're running so they're looking for quite in-depth references here.
  • Proven expertise including blogging/speaking/white papers etc
  • Providing a range of services dedicated to Google Website Optimizer including setup, training, and consultation.
  • Being willing to attend and pass Google Website Optimizer technical training sessions at a Google office. (Sessions usually last a few days and are held once per year in Mountain View, CA, USA). It's not explicitly stated but I presume this is out of your own pocket as with the GAAC.
  • Being able to commit to launching a minimum of 3 Website Optimizer experiments per quarter.
Like with the GAAC the benefits are worth having. The list of Authorized Website Optimizer Consultants is only 33 companies long! As well as being on that exclusive list you also get:
  • Elevated technical support
  • Co-marketing opportunities
  • A listing on the Website Optimizer Partners page
  • A fancy badge, as always:

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